GIS Growth Guide

GIS Growth Guide

✔️ Career Growth

Why GIS Professionals Fail to Stand Out in the Hiring Process

How to improve your personal brand and get noticed by hiring managers.

Karolína Lehotská's avatar
Karolína Lehotská
Sep 24, 2025
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Many GIS professionals have the right technical skills but still struggle to get noticed by employers. Why? Often it comes down to how they present themselves.

A strong CV, clear portfolio, and consistent professional presence can make the difference between being overlooked and landing an interview.

To dig deeper, I asked five hiring managers about what helps (and hurts) candidates in terms of branding and self-presentation. Their insights reveal clear patterns: weak CVs, poor communication, and missing portfolios make it harder for candidates to stand out.

Here are the most common branding and portfolio mistakes — and how to fix them.

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Mistakes That Stop GIS Professionals From Getting Hired

Mistakes That Stop GIS Professionals From Getting Hired

Karolína Lehotská
·
Sep 15
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